Kristen Laidig is a serial entrepreneur who after receiving her Bachelor of Fine Arts degree in Glassblowing (of all things... which she personally considers a fancy, expensive paper weight), she transformed her lifelong passion for writing and art into a thriving career.

Since 2003, she's been dedicated to helping authors and entrepreneurs create impactful books that not only enhance their businesses, but also establish them as successful authorpreneurs. Through her internationally recognized brand, The Book Ninja®, she empowered countless writers before selling the brand in 2019 to another accomplished authorpreneur.

She is also a Certified Play Expert and a Certified Master Retailer with ASTRA (American Specialty Toy Retailing Association) and in 2022, she further expanded her expertise by earning her Certified Crystal Practitioner and Advanced Crystal Master certifications from the Hibiscus Moon Crystal Academy. She's currently pursuing her Gemologist Certification (and rumor has it a hot air balloon pilot's license), as she's always aspiring to master more skills.

In addition to her personal ventures, Kristen plays a key role in the behind-the-scenes management of Expert Media Academy. (She's basically the mastermind behind everything marketing, sales, and customer support around here.)

As if that's not enough, she also co-manages and creates art and products for Magickal Bear, the metaphysical business she runs with her husband, Tony.

While living on the road in their RV with their two furry feline "supervisors," she loves to explore new places, sell at various events, and lead workshops... all while embracing a lifestyle of adventure, education, and entrepreneurship.